Presenter:  Michael Manos, Vice President of Service Operations, Nokia

Tuesday, May 18
4:30-5:00 pm, Sutton Complex

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Increasingly, data center managers and those involved in supporting mission-critical facilities are being faced with questions surrounding pending regulatory changes taking shape across the industry and moreover they are being asked to provide solutions to these challenges. Carbon taxation, green legislation, location of user data, and other key issues are shaping our approach, technologies, and processes that we use to run our environments. This presentation will talk about what you need to know, how you should plan, how to discuss these matters with management, and your role in shaping company policy.

Presenter: Dr. Paolo Bertoldi, Principal Administrator, European Commission Directorate General Joint Research Centre, Institute for Environment and Sustainability

Monday, May 17
1:30-2:00 pm, Nassau A

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In 2008, the European Commission Joint Research Centre created the Code of Conduct response to increasing energy consumption in data centers and the need to reduce the related environmental, economic and energy supply security impacts. The Code of Conduct aims to inform and stimulate data center operators and owners to reduce energy consumption in a cost-effective manner without hampering the mission critical function of data centers by improving understanding of energy demand within the data center, raising awareness, and recommending energy efficient best practice and targets.

The Code of Conduct is a voluntary initiative that brings interested stakeholders together, including manufacturers, vendors, consultants and utilities. Signatories are expected to follow the intent of the Code of Conduct and abide by a set of agreed commitments, in particular monitoring energy consumption and implementing Best Practices. In late 2009 the Code of Conduct was updated to reflect stakeholder comments.

Panelists include: Mark Bramfitt, Bramfitt Consulting LLC; Dan Gatti, Data Center Rebates; Bernd Klusmann, BitKom; Ray Pfeifer, Silicon Valley Leadership Group (Moderator); Paul Scheihing, US Department of Energy; Scott Smith, New York State Energy Research and Development Authority

Tuesday, May 18
1:25-1:55 pm, Nassau A

This session will discuss utility, government, and other incentive programs designed to encourage better energy practices in IT and data centers. Panelists will discuss current incentives for energy efficiency and renewables, as well as offer a glimpse of possible future incentive developments.

During the Q&A session, audience members are encouraged to provide feedback to the panel on what programs they think might further help drive better energy practices in the industry.