Presenter:  Kenneth G. Brill, Uptime Institute; Andrew Fanara, OSIsoft (formerly US EPA); Ralph Renne, NetApp; John Stanley, The 451 Group

Wednesday, May 19
4:10-4:40 pm, Sutton Complex

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Many in the industry assume that power consumption drops significantly when servers are not processing transactions. SPEC power benchmarking and other data suggest servers should drop 30-70% below maximum power consumption when idle. However, actual UPS load for many data centers drops very little, or not at all, during idle hours. Even if we make the usual assumptions that server "sleep" features have been disabled, this seems counter-intuitive. This presentation and discussion session reports Institute research on actual power consumption swings in a few large scale server installations, examines why the drops aren't close to what's theoretically possible, and explores why some data centers see much bigger drops than others.

Panelists include: John Abbott, The 451 Group; Ken Baker, Hewlett Packard; Dr. Albert Esser, Dell; Dr. Jonathan Koomey, Lawrence Berkeley National Laboratory (Moderator)

Tuesday, May 18
11:15-11:50, Sutton Complex

Changes in IT over the past decade have made many data centers obsolete. This roundtable will discuss how IT innovations in the coming decade will drive changes, and how data center owners can ensure today's data centers are still fit for purpose in 2020.

Panelists include: Ken Baker, Hewlett Packard; Keiichi Hirose, NTT Facilities, Inc.; Martin Olsen, Active Power; Jason Schafer, Tier1 Research (Moderator); Ben Stewart, Terremark; Ken Uhlman, Eaton

Wednesday, May 19
11:30-12:00 pm, Gibson

As always, the state of the art in data center power provisioning is in constant flux. This panel explores the latest trends in the efficiency of power provisioning components and how choices can affect site availability. Technologies and strategies examined may include

• flywheel energy storage systems
• advancements in batteries
• direct current power distribution
• changes to distribution voltages
• renewables integration
• demand response

What does the future hold for power?

Presenter:  Harkeeret (Harq) Singh, Global Head of Energy & Sustainable Technology, Thomson Reuters

Monday, May 17
2:05-2:35 pm, Morgan

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Harq Singh provides an informative presentation on initiatives that can be implemented across organizations today to provide real business benefit, improve energy efficiency, and reduce carbon footprint. The session will also look at how to engage the business to enable the right behavior and will discuss some of the mechanisms put into practice in Thomson Reuters. The presentation will look into the future and will identify tools needed to further efficiency as well as some of the cutting edge thoughts around efficiency in the industry. Highlights include:

• Efficiency initiatives across the technology stacks including desktop, storage, network, server, data center, utilities
• Management and empowering the business to improve energy performance
• Enabling the right behavior - objectives and incentives
• Holistic monitoring - transparency to enable informed decisions and focus investment
• Future concepts

Presenter:  Dr. Albert Esser, Founder and Chief Executive Officer, Albert Esser Consulting, Inc., and former Vice President - Power and Infrastructure Solutions, Dell

Tuesday, May 18
8:45-9:15 am, Sutton Complex

The year was 1992 and Green IT was born. Michael Dell challenged his engineers to develop a completely recyclable PC. The industry introduced “Energy Star” requirements for monitors. The phrase “Green Computing” came to life through several USENET posts. And now, Green IT’s “teenage years” have come to an end.

Green IT did represent a sea change in IT’s core values. Keeping servers and PCs running 24/7 at any (environmental) cost used to be the operating mantra. Now, companies of all sizes, across all industries recognize that Green IT has the power to create new levels of efficiencies never seen before. It’s time for the teenager to grow up and embrace adulthood. Green Efficiency is the future, and it’s going far beyond environmentally-friendly products.

Green Efficiency means no compromise in quality, efficiency or usefulness. Green Efficiency is about making the right decisions and having the right discussions. Policies need to be aligned. IT teams need to make choices based on the facts.

In his game-changer keynote, Dr. Albert Esser will introduce the Green Efficiency concept and two new metrics designed to help companies embrace the change: TDCE (Total Data Center Efficiency) and TCE (Total Client Efficiency).

Panelists include: 2010 Green Enterprise IT Award Finalists; Jeff Paschke, Tier1 Research (Moderator)
Tuesday, May 18
1:25-1:55 pm, Clinton

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Dynamic Cooling Control Reduces Data Center Energy Consumption by 15%

• Jeff Rauenhorst, Vice President of Business Development, Federspiel Controls

Productive Energy: Innovative Green Data Center Uses Microturbines for Co-Generation and Sustainable Policies to Reduce its Carbon Footprint

• Dominick Regina, Associate Director, Infrastructure Services, KPMG

Fast and Simple Solution to Implement a Closed Corridor in an Existing Data Center, Optimal Data Center

• Pascal Marty, President, Optimal Data Center

Telx Receives Payments from EnerNOC to Reduce Data Center Energy Usage, Helps Stabilize Local Electric Grid

• Rafael Valdes, Technical Support Manager - Operations Group, Telx

What are your peers doing in their own data centers to push the envelope on efficiency and energy savings? This session features four finalists from the 2010 Green Enterprise IT (GEIT) Awards who have made big achievements in the area of facility energy use. This session will feature innovative case studies and outstanding products on both the IT and facilities sides of the house.

After project summaries, attendees will have ample time to drill down during the audience Q&A session. What ideas can you bring home to your own facility?

 

 

Panelists include: Carl Cotulli, Wright Line; Joerg Desler, Stulz-ATS; Dr. Bob Sullivan, Uptime Institute (Moderator)

Monday, May 17
2:05-2:35 pm, Gibson

What cooling innovations should data center operators expect in the next few years? Some strategies, like hot / cold aisle containment, are easy to adopt and continue to evolve. Others, like outside air cooling, are still considered experimental but hold great promise.

Some have posited that in some ways, the cooling industry has "failed the CIO" in terms of delivering what data centers need. On this panel, cooling solutions providers, data center end-users, and Uptime Institute's "chief skeptic" Dr. Bob Sullivan meet to discuss (and debate!) the cooling options in terms of their costs, efficiency, and contributions to high availability.

Panelists include: 2010 Green Enterprise IT Award Finalists; Deborah Grove, Grove Associates (Moderator)
Wednesday, May 19
11:30-12:00 pm, Clinton

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Global R&D Cloud Computing Laboratory

• Becky Strauss, Senior Director - IS&T, R&D Support Services, BMC Software; Steve Carl, Senior Technology Solutions Specialist-IS&T, R&D Support Services, BMC Software

Breaking the Linear Relationship Between Growth and Cost in the World's Largest Online Marketplace

• Dean Nelson, Senior Director, Global Data Center Services, eBay Marketplaces, eBay

Anti-Vibration Racks Improve Data Center Efficiency

• Gus Malek-Madani, Chief Executive Officer, Green Platform

NetApp RTP Building 4, Global Dynamic Lab and Corporate IT Data Center

• Mark Skiff, Senior Director East Coast Tech Sites, Workplace Resources, NetApp

Join four finalists from the 2010 Green Enterprise IT (GEIT) Awards who have bold ideas and successful project case studies on performance and efficiency in IT. This session features the next generation of audacious ideas, IT and data center design projects, and successful energy savings outside the data center.

Project Summaries followed by audience Q&A

 

 

 

 

 

 

Presenter:  Jeff Thomas, Chief Executive Officer, Ark Continuity

Monday, May 17
3:25-3:55 pm, Clinton

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Ark Continuity's data center development in the west of England is arguably one of the most energy effcient in the world and has been described as "Europe's Greenest Data center." Its PUE levels of below 1.3 are extremely low, given that its service offerings include a Fault Tolerant level. Ark Continuity achieves this by a number of significant technological innovations, including revolutionary geothermal cooling. Jeff Thomas, Chief Executive Officer and founder of Ark Continuity data centers, will discuss the technological innovations in a business and environmental context.

Savvis NJ2 HVAC Upgrade Project
Tuesday, May 18
10:05-10:35 am, and 10:40-11:10 am, Nassau A

PRESENTER: Pepe Castells, Central Engineering Group, Savvis

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A project was initiated to replace/upgrade the controls of the 12 year old chiller and pumping system. The project was completed without any impact to the IT function and the energy savings will provide an 18 month ROI as well as increased redundancy for the facility.

A principal objective of the Green Enterprise IT Awards is to educate the data center and IT industries in effective ways to reduce energy consumption by highlighting innovation and best practices. Knowledge sharing is a critical component of the Green Enterprise IT Awards program.

In this session, a data center owner or operator will present their Award-winning case study of a completed, facilities-based project that significantly and quantifiably improved data center energy efficiency.

Panelists include Gregg Dixon, EnerNOC; Peter Panfil, Liebert AC Power; Jeff Thomas, Ark Continuity; Dr. Bob Sullivan, Uptime Institute (Moderator); Anthony Wanger, i/o Data Centers

Tuesday, May 18
9:20-9:50 am, Nassau Suite

The major goal of this session is to separate theory from practice, as they relate to renewable energy in data centers. Renewable energy has several potential benefits, including freedom from pollution, a hedge against rising electricity prices, backup power independent of the grid, and putting power close to the point of use. On the other hand, many users have been slow to adopt renewables in practice, despite the benefits.

For those that have adopted renewables, this panel explores the challenges that early-adopters face, how these challenges were overcome, and what other users can learn and apply to decision-making at their own sites. During the Q&A session, audience members are encouraged to share with the panelists what they think the renewables industry can do to better meet the needs of data center operators.

Presenter:  KC Mares, President, MegaWatt Consulting

Monday, May 17
2:40-3:10 pm, Morgan

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Data center design and operations has remained fairly constant until recently, with dramatic improvements in energy efficiency that are driving data center PUEs from above 2.0 to below 1.2, and some achieving PUEs below 1.10.

This presentation will share many of the secrets to achieving ultra-efficient data centers for less cost than traditionally built and operated data centers. Attendees will also learn how some of the new technologies allow us to design and operate data centers much differently today and even more so in the future than our standard methods.

Panelists include: Andy Dominey, 1E; Andy Lawrence, The 451 Group (Moderator); Clemens Pfeiffer, Power Assure; Jeff Porter, Fairfax County, Virginia; Pat Tiernan, Climate Savers Computing Initiative

Monday, May 17
3:25-3:55 pm, Nassau B

Server power management is a technology that is ultimately expected to save considerable amounts of power in the data center. But to date, the technology has not been widely adopted. In this session, experts in this area discuss why this may be the case, and how and why this is expected to change in the next three years.

Containerization: An Evolution in Data Center Efficiency
Wednesday, May 19
10:10-10:40 am Sutton; repeats 11:30-12:00, Morgan

PRESENTERS: Daniel Costello, Director of Datacenter Services Research and Engineering, Global Foundation Services, Microsoft; Sean Farney, Data Center Manager, Microsoft

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Witness monumental advances in agility, scalability, sustainability, and operational efficiency at one of the world's first known and only purpose-built Container Data Centers. Our highly innovative approach to design, construction, and operations allows us to fully deploy thousands of servers within a few hours, with a drastically reduced carbon footprint.

Participants in this session will present their case studies of innovative data center designs and successful energy efficiency projects. After the project summaries, attendees will have ample time to drill down during the audience Q&A session.

 

Panelists include: Josef Brunner, JouleX; Arthur Cole, IT Business Edge (Moderator); Michael Powlison, Parker Hannifin Corporation; John Scumniotales, Verdiem

Wednesday, May 19
9:25-9:55 am, Nassau Suite

In this session, practitioners and suppliers discuss the use and impact of energy saving technologies for IT beyond the data center, such as desktop power management, thin clients, and low power devices.

Panelists include: Mark Ascolese, EDSA; Craig Compiano, Modius; Kevin Flanagan, CGI; Andy Lawrence, The 451 Group (Moderator); Neil Rasmussen, APC by Schneider Electric

Wednesday, May 19
8:15-8:45 am, Nassau Suite

As data centers get increasingly complex and power hungry, data center operators have begun to examine software tools for tracking and analyzing their IT and facility performance. But there are a wide range of strategies and tools for tracking and analyzing power use, some much more far-reaching than others. This panel will discuss some of the tools, approaches, and options available, and how to determine the business case for a particular site. In addition, the panel will discuss which variables are most important to track, and how to determine whether operators need control or simply visibility into key areas. Finally, the panel will provide examples of high-payoff actions that operators can take in their sites, using the features that these tools provide.

Presenter:  Andy Lawrence, Research Director for Eco-Efficient IT, The 451 Group

Wednesday, May 19
3:35-4:05 pm, Nassau A

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There are many technologies for tracking and managing data center energy use - both IT and facility energy. How are the technology suppliers positioned? Where do they compete, and where do they complement each other? This session provides an independent overview of the leading suppliers. The session will define what a "complete" data center management solution needs to include, cover the different categories of product offerings, and set out a roadmap for the future monitoring and management of data centers that seek to be genuinely energy efficient.

Presenter: Joerg Desler, Vice President of Engineering & Production, Stulz-ATS

Tuesday, May 18
2:00-2:30 pm, Nassau B

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This presentation will focus on energy-efficient cooling methods in data centers using traditional chilled water computer room air handling (CRAH) units; turning the cooling operation of legacy data centers from inefficient and expensive to efficient and green. The discussion will examine the use of direct and indirect free cooling systems with variable control sequences adjusting to the cooling requirements as needed for optimized efficiency. We will also present examples using selective upgrades of inefficient components and controls to gain potential energy savings similar to what is found in new builds.

Orangeburg Data Center: Data Center Intelligent Cooling Controls
Tuesday, May 18
10:05-10:35 am, and 10:40-11:10 am, Clinton

PRESENTER: Dennis Purcell, Senior Member, Technical Staff, Verizon Wireless

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The project was implemented to provide an intelligent cooling control system that would reduce the electrical load of the cooling system by placing the redundant cooling components in a "Hot Stand-By" mode that would seamlessly transition through utility interruptions and individual component failure without increasing risk to IT operations.

A Cool Low Energy Approach to Sustainable Data Center Design
Tuesday, May 18
10:05-10:35 am and 10:40-11:10 am, Gibson

PRESENTERS: Ed Kettler, HP Fellow and Green IT Strategist, HP Enterprise Services; John Mullan, Managing Director, Housham Henderson Architects

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The HP Wynyard Data Center takes advantage of a cool climate to reduce the energy required for cooling by using a large quantity of fresh air supplied by axial fans through high-efficiency filters . The building is an energy-efficient and sustainable design, incorporating recycled materials and rainwater harvesting.

Going Green at the US House of Representatives
Tuesday, May 18
10:05-10:35 am and 10:40-11:10 am, Nassau B

PRESENTER: Jack Nichols, Director, Enterprise Operations, Office of the Chief Administrative Officer, US House of Representatives

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Approximately four years ago, the Chief Administrative Officer of the U.S. House of Representatives initiated the Green the Capitol program. The initiative's cornerstone encompassed activities that would dramatically reduce power consumption, while allowing for enhanced House data center services. The resulting project not only achieved its goal earlier than expected, it surpassed expectations by reducing energy consumption for Information Technology and cooling by 70 percent.

Data Center Energy Efficiency Improvement
Tuesday, May 18
10:05-10:35 am, and 10:40-11:10 am, Morgan

PRESENTER: Herman Chan, Director, Power Business Unit, Raritan

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When the company undertook upgrading its data center, it seized the opportunity to create a green data center based on industry stands such as PUE (Power Usage Effectiveness), DCIE (Data Center Infrastructure Efficiency), and RCI (Rack Cooling Index).

Presenter: Dave Rotheroe, Senior Technologist, IT Data Center Strategy, Design, & Engineering, Hewlett Packard

Monday, May 17
2:40-3:10 pm, Gibson

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Data center efficiency is often thought of in terms only of the facility efficiency, often measured by PUE. While PUE is an important measure that requires attention, focusing too much on it and neglecting a comprehensive approach to efficiency raises TCO (Total Cost of Ownership). Covered in the presentation are real world options, including specific examples of actual installations, that lower TCO with a balanced approach to all aspects of data center operations from the facility, to the IT equipment, to how that equipment is used.

Presenter: John Scumniotales, Vice President of Engineering, Verdiem

Tuesday, May 18
3:55-4:25 pm, Nassau B

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Extending efficiency gains and waste reduction beyond the data center poses many challenges for organizations. To succeed with a broad sustainability program, IT organizations must develop a balanced approach that considers the technology, people, and business impacts. Join your colleagues for a lively discussion and help us answer such questions as:

• How do you get centralized visibility and control of globally distributed heterogeneous end-points (including PCs, network devices, and facilities)?
• Desktop Management, Network Administrators, Security, or Facilities Management - Who makes the energy management call?
• How do you balance risk versus rewards of an IT energy management initiative?